“A commodified self may be rich, but commodification still requires a partitioning, an internal doubling that is inherently alienating. There is you, and then there is Brand You. “
A commodified self may be rich, but commodification still requires a partitioning, an internal doubling that is inherently alienating. There is you, and then there is Brand You.
— Naomi Klien
September 12, 2023
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